Evaluation of Potential for E-Commerce Services Survey

E-commerce has evolved to be one of the most preferred mediums for shopping. An evaluation of potential for e-commerce services can be done using a survey template about the e-commerce website and the services offered. This sample survey can also help you with competitor analysis of the quality of the website, reason for visiting the website, ease of navigation, any problems in downloading files on the website etc. By customizing this survey example, you can get customer ratings for website attractiveness, efforts put by them to find your website, website content and visual appearance, challenges for operating the website are integral to make improvements on the website. It contains questions which can be instrumental in deciding points of website enhancements.

Thank you for taking the time to complete the survey. The survey will take about 5 minutes. The responses from this survey will be used to improve the functionality of the [COMPANY] site. In addition, detailed comments and suggestions on how we can improve the site can be forwarded to the webmaster at [EMAIL_ADDRESS]. Thank you.
Please rank (1-5) the following in order of preference in our website:
Less Load Time 
Interesting Images 
Good Information 
Easy Access
Tell us how often you visit our site.

When you visit the site, are you using the computer from

Please tell us why you visit our site (please check all that apply)?
Several state agencies have moved on to e-commerce, that is, conducting business on-line. If [COMPANY/AGENCY] provided a website, would you take advantage of conducting the following [AGENCY] businesses online?
Would you say our web site is:
How much effort did you have to take to find our web site?

From what you have seen and your experience with other sites, please rate the following features of the web page:
Very good
Not sure
Visual appearance/layout:
Writing style:
From your experience, what do you find to be the biggest challenge with using our site?

Did the menu of items on the home page make sense to you?

Did you experience any problems downloading files?

How did you hear about the Website?
We would like to hear your suggestions on how we can expand or improve our site. What additional information or features would you like to see added to the site?

Why conduct a Evaluation Of Potential For E-Commerce Services Survey?

An e-commerce services websites are expected to be flawless for the transactions that occur on the website. For it to happen, this sample questionnaire can be edited and sent out to all the visitors.

  • Was the entire ecommerce shopping experience pleasant for the visitors? - Get answers for this question by conducting a potential e-commerce services survey.
  • For example, if you intend to improve the customer experience on your e-commerce website, you can edit this sample questionnaire and send it across to all the people who have recently visited your website.
  • This way, you can obtain feedback about what changes in the menu can be done for enhancement, collect suggestions for improving or expanding the existing website, improve the user-friendliness of the website etc.
  • Understand from the customers their reason for visiting your website and the time they spent on it so that you can collect information of all the people visiting your website with the same purpose for retargeting them for future marketing activities.
  • In case an agency is yet to establish a website, you can understand customer expectations and demands using this sample survey.
  • In terms of visual appearance, content and writing style or any other parameters, analyze customer rating of your e-commerce website in comparison to the others.
  • Understand whether it took a lot of effort to reach your website or was it easily accessible so that you can make necessary changes to make your website more readily available for prospects.

Best Uses of Potential For E-Commerce Services Survey

  • The question examples in this questionnaire sample as per customization requirements for research and branding to get information from the e-commerce website visitors about the convenience of placement of various tabs, ease of finding the website and other such aspects to understand how well-received is your website.
  • Ask questions about the challenges customers face after reaching your website to improve the website quality or functionalities.

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Digital Marketing Activities Survey Template

18 questions

An organization’s website plays an integral role in all the digital marketing activities. This survey template offers questions that can help you in acknowledging the need for a website to purchasing a domain name to developing web hosting services, this sample survey questionnaire contains questions to collect answer from respondents about these aspects. As technology progresses, digital marketing activities have gained momentum and are largely responsible for driving small and large scale businesses. All the key stakeholders of an organization are now interested in designing effective digital marketing strategies because an appropriately designed digital marketing strategy can not only improve your website signups but also lead to a boost in sales. After getting inputs for these sample questions about the role of respondent in website services of their company, questions about company budget for web-related activities, information about website domain and online purchase of website services can be asked.

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Web Customer Service Evaluation Survey Template

18 questions

Maintaining online presence requires a remarkable amount of effort to keep website visitors satisfied and customer service is an integral factor that contributes extensively towards customer satisfaction and loyalty. With the progress made in the technological mediums, customers expect real-time solutions to all the small and large problems they face with your products and services. Your company website is the first medium they approach to obtain a solution to their complaints. There is a constant increase in online sales which is an indication that there will be a need for consistent web customer service. With this sample survey template, you can gain insights about how to improve web customer service, understand customer experiences and make enhancements on the basis of the observations. This survey example can be customized according to the detail of information you require from your customers about the offered services.

Website Surveys

Website Visitor Profile Survey Template

10 questions

Every website visitor is important for the business. Satisfying each of these visitors should be the primary goal of an organization. This survey template offers customizable questions that can be helpful in obtaining insights about the use of website, current hardware and software specifications, visitor demographic information and other details regarding the website visitor.

A website visitor profile survey gives you a superior comprehension of who visits your website, how they got there, how often do they visit and how they consume information on your website. Embedding a QuestionPro survey into your website can provide in-depth analytics and insights into visitor behavior and help to accumulate visitor ethnographic information that you can use to appraise your website's design and function.

A profiling survey is used to accumulate key demographic information of your customers. These surveys are used to upgrade your customer’s experience by giving them a bird's-eye view of an upcoming opinion poll. This also monitors that once you have collected information, those profiles don’t get asked repeated questions or request for repeated information so that the respondent isn’t irritated or put off to repeat your website again. Profiling surveys also assist you prudently target the right surveys to the right crowd.

This sample questionnaire also includes questions to gain information about the frequency of customer visits on the website, whether they are first-time visitors and reason for visiting the website.